A team of Film, Theatre & Television students and Centre for Entrepreneurship students who took part in a creative marketing competition for a car company are hoping to rev up enough public support to help them win first prize.
The team of students produced two videos currently being shown on the YouTube channel of Spanish car maker SEAT – but they need the public to help by watching their videos.
The group’s work is up against videos produced by five other universities. The video with the most views by October 9 will be declared the winner.
The seven-strong team – Aurelija Stankunaite, Robbie McKane, Charlotte Hobday, Calum Peters, Deborah Reid, Lydia Taylor and James Green – has already impressed judges with their work, which followed a creative brief to help the car maker see itself from a different perspective.
Two of their finished films – featuring a young couple having fun while painting their home and a small boy letting his imagination run wild playing with a toy train set – are now featured on SEAT’s official website and on the car company’s YouTube channel.
Click here and here to see the two student videos and help our students win!
Department lecturer Dr Simone Knox has worked with Meteorology colleague Ross Reynolds to deliver an immersive learning experience for students.
This interdepartmental initiative used the facilities in the Minghella Building’s new Film and TV Studio to give Meteorology students experience in devising, predicting and presenting a weather report. FTT’s green screen and multi-camera studio enabled students to produce high-quality presentations and develop their transferable skills.
Knox and Reynolds collaborative project has been awarded a grant from the Teaching & Learning Development Fund to allow the purchase of a new piece of equipment (a DVI input board) which will further aid the professionalization of this learning experience in the multi-camera studio.
More information can be found here
FTT students have worked with Henley Business School students to successfully create a series of short films, winning a marketing competition run by Spanish car maker SEAT.
Of the ten competing universities, five were shortlisted to receive a £5,000 budget and complete artistic freedom to bring their creative vision of the SEAT brand identity to life, in the form of high quality video content. The Reading team was among the five finalists and one of two chosen to be featured soon on the SEAT.co.uk website and official YouTube channel.
Department lecturer Dr Lisa Purse worked with the students to pitch their concept and later use the Minghella Building’s state of the art facilities to create the short video pieces.
More information on the project can be found here.